Service innovation

Car servicing and MOT work has been given a new lease of life in the South East with the launch of an innovative facility that offers unrivalled levels of service and quality. Pure Service will be the first in the South East to use new, automated MOT testing equipment and a world leading wheel alignment system - used by Ferrari to set up all their cars. In addition to car servicing facilities, Pure Service in Southampton boasts a club lounge with high-speed internet access, PlayStations and a chauffeur service to and from WestQuay. Pure Service has been set up by husband and wife team Tom and Tracy Docherty to re-introduce traditional customer service values combined with the very latest technical innovations, offering motorists an alternative to existing operations.  Designed to set new standards in car servicing and MOT facilities, Pure Service offers service work on any make of car using the latest testing equipment to offer MOT services while you wait and customers can even book their service online at www.pureservice.com. Its WestQuay location and courtesy vehicles make it perfect for Southampton companies, families and shoppers.  Tom Docherty, said "We wanted to revolutionise car servicing making it less disruptive and more enjoyable for motorists.  "Using only manufacturer replacement parts to ensure existing warranties remain valid or, on older cars, a more cost effective but equally high quality solution.'' he said. "Location, comfort, convenience and enjoyment are our priority; a service for the 21st century with traditional values." Pure Service's location allows customers to shop, pop to the cinema or go for a swim while they wait and the chauffeur service will taxi customers to and from WestQuay saving precious time and the hassle of finding a parking space.