A winner with customers

Independent workshops have access to over 70,000 tickets from Comma's technical partnership with the FIA Formula Two Championship

Published:  21 May, 2012

Comma continues its technical partnership with the FIA Formula Two Championship and is running its £2 million motorsport ticket promotion for the third year. Independent workshops have access to over 70,000 tickets for events across the country and are urged to use them as a marketing tool to boost business and reward customers. A range of support material is available to promote the massive giveaway.

"Ever since it was launched, this promotion has been a huge success for those workshops that have got behind it," commented Comma Sales & Marketing Director, Mike Bewsey. "Being able to give something away worth up to £42, with their service work, is a huge opportunity in these difficult economic times. Even if your customer isn't themselves interested in motorsport, the chances are a friend or family member of theirs will be, so workshops really have everything to gain by passing this promotion on."

Promotional neck tags on its range of Performance Motor Oils can simply be removed at the point of service and given to the customer.

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