Buying power: ECP’s ‘Fit it For Me’ to tap post-lockdown demand

Published:  21 May, 2020

 Euro Car Parts has launched Fit it For Me, a new service that enables motorists to order parts online, and then as part of the process identify a garage that will undertake installation for them at an agreed upfront labour cost.

Launched with one eye on the impact of the COVID-19 lockdown, the service is live on the Euro Car Parts consumer website now, and allows drivers to select from 1,850 approved garages nationwide when buying parts, along with a time and date for the parts to be fitted. 

The parts are then delivered direct to the customer’s chosen workshop, minimising the need for close quarters interaction between technicians and their customers, and helping them adhere to social distancing guidelines.

ECP CEO Andy Hamilton said: “Fit it For Me will open new revenue streams for independent garages and introduce them to new customers, at a time when many have been operating at reduced capacity due to lockdown restrictions.

“We expect to see a surge in demand for service and maintenance work when drivers get back on the road, as many vehicles will have developed faults while out of use. This new service will help direct that demand into the independent aftermarket, in a way that can be managed easily and safely.

“Beyond the initial transaction, we’re confident that Fit it For Me will give independent garages – with their unique expertise and focus on local customer service – the chance to forge long-lasting relationships with an expanding customer base.”

To make sure that the right items are being ordered, customers must input their vehicle registration number before they can buy any parts.  Bulbs, car batteries, engine oil, oil filters, brake pads and brake discs can all be ordered through the service. 

Appointments are available to book between 48 hours and 10 days in advance, with contactless drop-off and pick-up times confirmed by the garage. Customers will pay the garage directly for the installation, with no referral fee.

Andy Hamilton added: “The UK has one of the most advanced ecommerce sectors in Europe, and we want to help independent garages tap into this rapidly growing area of the market.  Of all online parts sales in the UK, half are ultimately installed by garages anyway – our ambition with Fit It For Me is to simplify the process and maximise the benefits for garages and their customers, by ensuring quality repairs, first time, every time.”

Fit It For Me is available via https://www.eurocarparts.com/fit-it-for-me-fitting-service

Garages that want to find out more, should get in touch with their regional Euro Car Parts branch manager. 

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